Many of us know that an integrated digital strategy is important, but not many of us know why. In this post, we discuss types of integrations, and how custom system integrations can open the door to improved efficiency and an unforgettable UX.
We compare PaaS (Platform as a Service), SaaS (Software as a Service), and open source eCommerce platforms to determine which build offers the most value for merchants.
Once you get your customer to checkout, how can you guarantee that they purchase? In this blog post, we look at how merchants can create custom checkouts for a more heuristic and engaging experience.
Crafting your website’s navigation is an important consideration when trying to align your website’s UX with your sales funnel. Here are some things to consider as you move forward.
Analytics reporting is a crucial part of understanding your company’s performance. Reviewing the past month, quarter, or year can allow you to pinpoint your company’s strengths and weaknesses.
In many cases, updating your website is just step one to improving the efficiency of your digital marketing. Here’s what you face when trying to align tech with business infrastructure.
Digital Marketing Analyst Sara Schultz breaks down Google Tag Manager to explain how it can vastly improve your data tracking, and provides a step by step guide to installing and managing tags.
