The Bear Ideas Blog is brought to you by Bear Group to help make the complex world of web development simple, clear, and easy to understand.

Travis Caldwell and Nikkita Walker

It’s possible to immediately separate high-performing content from just another dry blog at a glance. It’s impossible to create that level of quality content without web development resources.

Nikkita Walker

Your content marketing strategy can accomplish quite a bit with a simple, pre-built website. But for more a more unique, branded UX, you’re going to need a custom website.

Sara Schultz

Digital Marketing Analyst Sara Schultz walks through the process of setting up basic Google Analytics tracking processes, managing data insights, and avoiding common mistakes. 

Nikkita Walker and Greg Bear

Integrations help drive data analysis, automation, and website optimization. But if they’re not implemented correctly, they can cause more trouble than they’re worth.

Nikkita Walker

Migrating your website is an excellent way to save the design layouts, data, and content of an older website while updating your platform for performance optimization. Before you begin your migration, here’s what you need to consider.

Bear Group Website Project Scoping
Nikkita Walker

When building a high-performance web strategy, an intensive project scoping phase is key to moving forward with success. But ensuring the ongoing performance of your web strategy, even a year after it’s been built, is dependent on allowing for...

Bear Group Website Project Scoping
Nikkita Walker

Approaching a new project can be difficult, especially as you try to orient it within your current goals or existing website strategy. Here’s where you should begin in order to plan a successful project.