eCommerce and Digital Marketing Systems Integrations

Proven Expertise

Your website is the tip of a very complex iceberg, and understanding how it integrates with other systems and channels is key to its success. We focus exclusively on Drupal, Magento, and related integrations. This focus enables us to develop deep expertise in the platforms we work with and in our clients’ unique systems and processes. 

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Featured Integration: Connecting abas ERP to Magento 2

Bear Group has partnered with the abas ERP team to develop a connector for Magento 2. As an enterprise resource planning (ERP) software used by manufacturing companies around the world, an abas + Magento integrated system helps to increase business efficiencies around online order processing.

eCommerce Systems Integrations

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    Post-Order Systems

    We've worked with a long list of post-order systems, including ERP, accounting, order processing, and middleware connectors that are activated from the moment an order is placed on your eCommerce website.

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    Payment Gateways

    There are a wide variety of payment systems available that, once integrated with your website, can support your business' unique checkout, inventory, and post-order processing. 

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    Customer Management Tools

    Bridging the gap between merchants and customers, Customer Management Tools allow you to improve your customer's experience along different points of their interaction with your brand and website.

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Digital Marketing Systems

Personalization Technology

Personalization tools including many tools within the Drupal CMS and Adobe Test & Target help you serve up just the right content at the right time.

Website and Server Analytics Technology

Analytics tools–such as Google Analytics, Adobe Analytics, and New Relic–provide hard data on how your site is performing. 

SEO Technology

SEO optimization tools such as SEOMoz’s Site Tracker, Positionly, and webmaster tools require very little integration.

Ad Publishing and Ad Server Technology

Ad publishing software such as Doubleclick, OpenX, and Google for Publisher help sell, target, optimize, track, deliver, and control all ad placements and revenue.

Digital Marketing Systems

  • Email Marketing Technology

    We’ve worked with a wide range of email marketing integrations, from simple embedded sign-up forms to more complex API connections that communicate between web user accounts and email systems that store customer email preferences.

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  • Marketing Automation and CRM Systems

    A marketing automation system can help you build, centrally manage, and monitor the health of multiple automated marketing campaigns. Many marketing automation services come equipped with a full range of features, like email marketing, and a strong API that you can use to integrate it with your other systems.

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  • Event Management Systems

    Event management and event registration are critical to many of our nonprofit clients in particular. A hosted event management solution makes event page creation, registration, follow-up and reporting much easier.

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  • Social Media Marketing Tools

    We’ve helped many clients blend their main website with social platforms—open graph tags for Twitter, Facebook, and Pinterest to better understand which web content is shared, displaying live feeds, or using social media accounts for user account sign-in.

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  • Split Testing Technology

    A/B Testing tools such as Google Analytics Experiments, Adobe Marketing Cloud, and Visual Website Optimizer help you maximize conversion by testing user response to different versions of your content, layout, and design.

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  • Content Marketing Systems

    Content marketing tools provide a variety of ways to manage the display of content on your website, as well as how your content is shared. They can also assist with affiliate marketing campaigns, helping you track specific URLs and transactions to accurately measure your campaign's ROI. There's a spectrum to content marketing tools; while some, like Disqus, will help you mediate user conversation on your website, others, like ShareThis, will allow you to easily feature customizable social media buttons.

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Let's Get Started

We’ll make sure your website works beautifully, is simple to use, and will continue to serve you for years to come. It all starts with a simple phone call or message.