Mishima Reserve

Custom Crafted Magento eCommerce

Meet Mishima Reserve

Mishima approaches the cultivation of beef and the care of their stock with the chef in mind. Taste begins with bloodline: known worldwide as the best source of beef, Mishima is one of the first cultivators of Wagyu beef outside of Japan. After breeding Wagyu cattle with American cattle, Mishima continues to care for its cattle following methods that Lindsay had learned in Japan.

Since its beginnings, Mishima has grown, largely through reputation, to become a well-respected supplier of craft beef. Mishima wanted to further enable that growth with an online store that would allow chefs and wholesale shoppers easier access to their superior product and delivery to their door.

Creating Growth Potential

Because of the sourcing and perishability of their product, Mishima needed an eCommerce website that could handle complicated SKU functionality and exacting shipping and delivery details. Additionally, they would need an eCommerce system that could be brought up quickly and scale with the company over the next 3 years.

A Brand New Store, Built on Magento

The solution was an eCommerce website built on Magento 2.0 Commerce Cloud. Magento is a flexible, open source eCommerce system that allows companies to easily extend functionality through (often pre-built) extensions. Its expansive developer community and active core team ensure that the system is constantly patched, and up to date, enabling Mishima’s website to maintain a modern appearance and functionality for a few years.

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Mishima on Magento

Through Magento, Mishima website administrators can manage enterprise-level eCommerce features from easily managed administrative suites.

Customization Opportunities

  • Create custom checkouts

  • Create product detail pages and marketing attribution

  • Direct management of pricing and SKU data

  • The creation and management of custom user accounts

  • Direct stock management

Elevating Content Management

While Magento is a strong eCommerce tool, Mishima wanted to push their online presence further with the ability to directly create and manage sophisticated content. To enable this, we integrated Mishima’s Magento eCommerce platform with a CMS (Content Management Platform), Drupal 8.0. Like Magento, Drupal is an open source platform that allows administrators to make quick and significant changes, which is what makes it such an appealing choice for a growing website.

From their Drupal website, Mishima can manage complex content tasks, easily creating new page layouts, managing information architecture, and formatting and uploading all media types.