Integration with Drupal
Salesforce was an early CRM and one of the first to get big in the MarTech software space. They expanded into marketing automation by acquiring ExactTarget, Pardot, and CoTweet. After ExactTarget was acquired by Salesforce, their enterprise email and marketing automation platform was merged with the Salesforce CRM, creating the Salesforce Marketing Cloud.
Like most marketing automation services, Salesforce Marketing Cloud provides automation for email, social, digital advertising, and website marketing. Salesforce divides its marketing automation outreach into two categories: platform and channel.
We’ve done multiple Salesforce Marketing Cloud API integrations for large clients on Drupal websites, including WorldVision, PopCap Games, and more. Typically, the purpose of these integrations is to capture check-out events or new leads from campaigns that then start an automation event. All of our clients were already using ExactTarget as their email marketing system, and upgrading to Salesforce Marketing Cloud was a natural progression for them.
- Drupal platform upgrade
- Robust taxonomy & custom views
- Custom ticketing checkout
- Highly-custom Drupal 9 build
- Solution for complex order workflow
- Dynamic rate calculator
- Complete website redesign
- Custom Drupal 9 CMS
- New content strategy
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Three Easy Steps:
The first step in working with Bear Group is to fill out our contact form to schedule an introductory call with our team.
We'll listen to the challenges you are facing and discuss possible solutions. This will give you an idea of how we can help.
After you've decided that Bear Group is the right development partner for you, we'll kick off your project and dive right in.