A Magento Multi-Site Project
Meet Cycling Frog
Cycling Frog is a producer of artisanal, hemp-derived CBD extracts. Made in-house and extracted from domestically-grown hemp, Cycling Frog strives to create the highest-quality CBD products they can. Working only with the best crops and following a careful extraction process, Cycling Frog’s capsules and isolates feature the same cannabinoids and terpenes found in hemp.
Magento’s Multi-Store Capabilities
Cycling Frog is a sub-brand of Lazarus Naturals. Lazarus recently completed a migration to Magento 2 Commerce Cloud, an ecommerce platform robust enough to scale to high traffic volumes and handle complex order management and inventory.
Lazarus Naturals wanted Cycling Frog to sell its products on its own separate, distinctly branded website. We leveraged Magento’s multi-store capabilities to create a new website, domain and sales channel for Cycling Frog.
On the same Magento infrastructure, the two brands share the same payment gateways, admin interface, customer management system, fulfillment integrations, Cloud hosting, and Magento Commerce Cloud license. Separate customers, orders, catalogs, and themes for each domain are easily managed by site administrators.
Although we used the same infrastructure the Lazarus Naturals website is built on, we worked with their web designer to customize Cycling Frog’s theme to have its own unique look and feel.
Quick to Launch
Leveraging Lazarus Naturals’ Magento website to create their second website made the project incredibly efficient. Progressing through design handoff, QA, and launch only took 5 weeks. Cycling Frog offers customers an entirely unique shopping experience and distinct brand, and offers the company a very economical way to launch a new branded commerce experience.