Our Experience with CiviCRM

CiviCRM is a CRM system favored by many non-profits for its easy tie-in with Drupal and its manageable member database. CiviCRM is geared towards use by associations, specifically non-profits, and offers tools for managing organization donors, group members, event attendees. It’s an open-source CRM, which allows for extensive customization. For groups that have a unique organizational structure, CiviCRM is a helpful system because of its customization ability.

We have integrated CiviCRM for AIGA, the American Institute of Graphic Arts.

The Benefits

  • Open-source: CiviCRM’s open-source build means that you can customize your CRM to the exact shape of what your particular organization needs. You won’t need to create inconvenient new processes to accommodate your technology.

  • Integrate With Your Website Platform: CiviCRM ties in easily with the most popularly used CMS platforms, including Drupal, Joomla, and WordPress. Integrating your CRM and your website will allow the two systems to communicate with each other, securely updating one another in response to new webform submissions, updates made to event pages, and donor transactions.

  • Contact Database and Membership Management: One of the benefits of using a CRM to manage your events is its ability to compile, save, and analyze data on your members.

  • Event Management: You can create event pages, registration forms, manage transactions, coordinate event workers, and use CiviCRM’s email capabilities to send receipts, registration confirmations, and updates.

  • System Analytics: CiviCRM provides its own analytics system which helps you track every facet of your organization’s activity, even beyond your events.

When Do We Recommend CiviCRM

CiviCRM has a number of great features available for nonprofits and associations. It can be used for more than an event management system, and not just by businesses based on event hosting. Its open-source build makes it a great fit for nonprofits with bespoke requirements. However, that flexibility can come with a price, and will require you to manage the code base and run your own servers on an open-source platform. If you’re running a more traditional association, there might be different fully hosted or managed solutions that will serve your needs.