Demitri's
Project Date: December 2008
Web Site: www.demitris.com
Type of Project: Business Web Sites, E-commerce, Marketing programs, Online communities
Design Partner: Design Hovie Studios
In 1988, bartender Demitri Pallis, frustrated by the inconsistency in the quality and flavor of his bar’s Bloody Marys, spent more than a year developing the perfect recipe. Today Demitri's® All Natural Bloody Mary Seasoning has a cult following and sells in hotels, bars, restaurants, nightclubs and grocery stores in all 50 states. It was time for an upgraded web site, and Demitri was looking for a long-term web partner when he approached Bear in 2008.
Demitri’s new site has it all. An active online community with blogs, forums, and user-contributed recipes are all delivered with Drupal’s easy-to-manage tools, while Magento’s e-commerce platform provides a sophisticated shopping cart, with product reviews, one-page checkout, and user account self-management. Dual stores (wholesale and consumer) run off the same back end.




